Keep An Eye On The Americans If You Want To Make Money

We were watching some 1980’s movie with John Travolta the other night (don’t ask!) and there was a moment when John was enjoying a smoothie… a smoothie?!

Hold on isn’t a smoothie basically a drink made out of a load of blended fresh fruit… a sort of fruit shake, which has been dominating the entire (health) drinks market in this country in the last year or so? 

You just have to look at Innocence to see what we’re talking about. 

So does that mean we’re 20 years plus behind the USA when it comes to the consumer market… do British consumers need that much time to take up a product, which storms the States?  

It’s a difficult one.

On the one hand fast food burger chains took longer to arrive here, but then those scooters which the kids love took off within days. 

Personally we reckon it comes down to the product. And without doubt there are thousands of products on the US markets, which would go down a treat over here. The key is finding the right one. 

And you can apply that principle to the rest of the world as well. Check out the products coming out of China… Japan… anywhere and everywhere, which has a strong domestic consumer market and is looking for a UK based distributor.  

So keep an eye on what the domestic markets around the world are lapping up and we reckon you could probably replicate that same success here in the UK.   

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